Archive for February, 2014

iOS in the car

iOS in the car to launch with Ferreri, Volvo and Mercedes

Last year when iOS 7 was announced, apple spoke about iOS in the car, a concept where an In Car Entertainment system could interface and control features of iOS such as maps or music playing through the car stereo, essentially a wireless upgrade to the current “Audio over Bluetooth” system many car manufacturers include on their higher end models.


iOS in the car

The announcement does not mention any particular model of car by name, however it does hint at new upcoming models of cars having the system included from the factory. The system claims to be able to enable drivers to use Apple Maps for navigation on the car’s in-dash screen, as well as watch movies, listen to music, make calls and send text messages through the system with full Siri integration.

The technology group will next week launch its first in-car operating system with Ferrari, Mercedes-Benz and Volvo as it attempts to take the lead in a fierce race to dominate tomorrow’s smart cars.

The deal marks the first time that Apple is embedding its software in devices other than its own branded products. The choice of the Ferrari, Volvo and Mercedes-Benz is seen to be in keeping with the US tech group’s high-end phones.

It had been previously announced at apple’s WWDC keynote last year they where working with a number of partners including Honda, Nissan, Chevrolet, Hyundai, and more, in addition to Ferrari, Volvo and Mercedes, so which ones surface first and which ones follow afterwards is yet to be seen however I think we have three clear forerunners with this latest announcement.

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Rumour has it that this will be officially announced at the Geneva MotorShow next week this is not confirmed however but we will do our best to keep you updated on any news to come out of the show.

Apple in talks with health tracker company Basis

basisBasis the company behind the “worlds most advanced health tracker” has put itself up for sale and is currently in talks with all the major technological companies about a takeover. The companies interested include Apple, Google, Samsung and Microsoft.

The company’s goals seem to be in line with the ethos of Apple and on their website they say

When creating Basis, we dedicated ourselves to making the design as advanced as the technology inside. We knew if it was too complicated, or not beautiful enough to wear—it’d be useless. We pushed the limits of technology, without pushing the limits of what’s useful.

While it is currently unknown how much interest apple has in this hardware and weather there is currently an internal iWatch project is still unknown however one thing is for sure, this would certainly speed up the development process.

the current list of features on the Basis watch includes the ability to monitor health-related metrics such such as heart rate, sleep activity, movement, perspiration levels, and skin temperature using a new optical sensor. This would be the perfect hardware to integrate with the recent rumors of a “Health book” style app which is said to be included with iOS 8.

Over the past few months, Apple has also hired a number of health experts in fields related to heart rate monitoring and fitness tracking. Two executives from pulse-oximetry company Masimo joined Apple, which includes its former Chief Medical Officer. Other health-related hires have also been from C8 MediSensors, a company that develops non-invasive blood monitoring sensors.

Overall details on the whole iWatch project are scarce as there has been no official announcement on the topic, and this latest rumor doesn’t even have a ballpark figure for the takeover however we do have a quote from a reliable source saying that the bid would be “sub hundred million” wether this is actually the case with all the recent competition it yet to be seen.

The price we’ve heard for any possible activity is “sub-hundred million” which could mean a small return for investors like Norwest Venture Partners, Mayfield Fund and Intel Capital, who have poured over $30 million into the company.

It is still unknown when the latest iPhone will be released however it is most likely to be this Summer / Autumn along with a new version of IOS and if all goes to plan, a revolutionary iWatch.

Facebook to buy WhatsApp for £9.5 Billion?

whatsappIt has been announced today that Facebook is in talks with the highly popular instant messaging app called WhatsApp. The price is currently set at a cool £9.5 billion however this does include some shares and employee stock payouts, which will essentially mean that the apps developer Jan Koum will be joining the Facebook board of directors.

The service is said to currently have in the region of 400+ Million active users and rumors where surfacing in the past months about WhatsApp possibly becoming subscription based. Google has also showed their interest in the platform for around £600 million, however this was dismissed by both companies.

WhatsApp is still one of the most popular messaging apps available on the app store and it is cross platform meaning it is available on both iOS, Android and Blackberry’s. This gives the app the distinct advantage of being more popular than apple’s iMessage, due to this cross platform compatibility.

The current talks are for WhatsApp to continue as it is at the moment and it will not be integrated or merged with the facebook platform however if this remains the case in the coming months is yet to be seen.

Mark Zuckerberg (the founder of Facebook) said

WhatsApp will complement our existing chat and messaging services to provide new tools for our community. Facebook Messenger is widely used for chatting with your Facebook friends, and WhatsApp for communicating with all of your contacts and small groups of people. Since WhatsApp and Messenger serve such different and important uses, we will continue investing in both and making them each great products for everyone.

WhatsApp is currently the 35th most popular app on the App store, facebook has also been quoted as saying WhatsApps messaging volume is approaching that of an entire telecom provider for SMS, at roughly 7 trillion messages a year.

This is the latest in a line of moves by Facebook to purchase lucrative social media companies as in April 2012 Facebook purchased the extremely popular photographic sharing app Instagram for around £600 Million.

The app was previously available from the app store for £0.69 however it is currently available to download for free!

User Accounts Disabled

Unfortunately due to the recent increase in WordPress hacking attempts the decision has been made to discontinue all user accounts created for this website. This means if you have previously set up an account you will no-longer be able to log-in and access the account, the site however will remain fully accessible to all users when not signed in.

We are still able to accept comments as before on our articles by using the Facebook comments box at the bottom of each article, this will requires you to have an active Facebook account and also be logged into the account at the time of posting.

I would just like to take this opportunity to apologise for any inconvenience this may cause in advance and assure you that we are working to protect the website as best we can and at this point in time, this was our only option to ensure the protection of the personal data we where holding on our system by permanently removing all user account data held on our servers.

Leaked images of the iPhone 6?

New images have come to light today apparently depicting the latest in the series of iPhone’s, the iPhone 6.

iPhone 6 screen

It is currently unclear whether the device in the images is an iPhone 6 prototype or whether it is a fake. Prototypes of the iPhone 5s and the iPhone 5c had a blank back plate while the iPhone 6 in the picture clearly shows FCC text that is generally added to the phone at a later date. There is no plastic or glass cut-outs for an antenna, which the current-generation iPod Touch, sporting a similar aluminum-bodied design has next to its rear-facing camera.

The report does fit in with other rumours that the iPhone 6 may be thinner and lighter than the existing iPhone 5s, thanks to advancements in LED back lighting technology. The device in the images is indeed thinner, taking on a curved-edge design much like the existing iPod touch, the iPad mini, and the iPad Air.

The iPhone 6 is also said include a sapphire glass home button or display, which is both thin and durable. It is also believed that the iPhone 6 will be equipped with the same Touch ID fingerprint authentication system first introduced with the iPhone 5s.


iPhone 6 back iPhone 6
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